Compare Accessibly vs EnableAll
Code-fix vs overlay for Shopify accessibility, compliance, and conversion.
Code-fix vs overlay for Shopify accessibility, compliance, and conversion.
This page compares EnableAll and Accessibly head-to-head for Shopify merchants and ecommerce teams evaluating accessibility apps in 2026. Both products aim to improve WCAG (Web Content Accessibility Guidelines) alignment, support the Americans with Disabilities Act (ADA) and the European Accessibility Act (EAA) and other legislation, and reduce legal exposure. Accessibly is a pure overlay solution — a JavaScript-based accessibility toolbar with no code-level repair. EnableAll’s Code-Fix repairs accessibility barriers directly in your Shopify CMS (content management system) without altering your original code, and with an optional Assist-Bar on top.
Accessibly is one of the most installed accessibility apps on the Shopify App Store. EnableAll is a code-first accessibility platform built for Shopify and ecommerce. Both products were built for Shopify first, both offer Shopify-native installation, and both have rich customer-facing toolbars. That makes this comparison narrower than most — but the two real differences are big ones: how the underlying accessibility work gets done, and which features are included on which plan.
Approach: EnableAll repairs accessibility barriers at the code level by injecting accessibility corrections on the front end of your Shopify store using Code-Fix — without changing your original theme files or CMS content, with an optional Assist-Bar on top. Accessibly is a pure overlay — a JavaScript-based accessibility toolbar with no permanent code-level fixes.
Shopify fit: Both are native Shopify apps. EnableAll holds the Built for Shopify badge (Shopify’s quality and integration standard). Accessibly too has Built for Shopify status.
Feature gating: This is the big philosophical difference. Accessibly’s pricing gates compliance-critical features behind higher tiers — AI alt text, text-to-speech, and analytics are only on the $25/month Premium plan; AI-powered automated fixes, ARIA repairs (Accessible Rich Internet Applications attributes that screen readers use to understand interactive elements), form accessibility, and audits are only on the $75/month Enterprise plan. EnableAll includes every customer-facing accessibility feature on every plan — including the free Starter tier.
AI: EnableAll’s AI is built in-house and trained on ecommerce data. Accessibly uses third-party Google Vision AI for alt text generation. EnableAll’s alt text is written directly into Shopify’s CMS for search engine optimization (SEO) benefit; Accessibly’s runs at the overlay layer only.
Feature breadth: Both list approximately 40 toolbar features. EnableAll’s AAA-aligned set — sign language translation, simplified text, click on hover, declutter content, full-screen screen mask, image reader, video captions, give-feedback channel, order confirmation, and others — is meaningfully wider. Accessibly has a few features EnableAll does not: tooltips, dedicated line height adjustment, page structure (launching in EnableAll mid-2026), and Bionic reading.
Choose EnableAll if you run a Shopify store, want code-level repairs (not just an overlay), want every accessibility feature included on every plan, want ecommerce-trained AI alt text written into your CMS for SEO benefit, and want a richer AAA-aligned feature set.
Choose Accessibly if you want a Shopify-native overlay-only toolbar at the lowest entry price ($5/month for the basic widget), you do not need code-level repairs, and you specifically want Accessibly’s tooltips, dedicated line height adjustment, or Bionic reading features.
Accessibly is an AI-based accessibility widget and compliance tool, originally built by a Shopify web development agency. Accessibly is a bootstrapped company with a virtual office in Miami, Florida, and a team primarily based in Latvia. The company has scaled organically without significant outside venture funding.
Accessibly is a pure overlay solution — its product is a JavaScript-based accessibility toolbar widget that visitors open to adjust how a page renders. When a visitor enables features, the script applies surface-level changes to text size, contrast, fonts, and other visual elements. There is no permanent code-level fix to your Shopify theme or CMS.
Accessibly offers alt text generation, ARIA tag (Accessible Rich Internet Applications) optimization, and form accessibility, but these are applied at the JavaScript overlay layer using Google’s third-party Vision AI tool. The corrections do not write into the underlying Shopify code.
Based on Accessibly’s public documentation, the company does not currently offer an automated continuous compliance scanning tool, manual expert audits, or in-house professional services in the way EnableAll does.
Accessibly is available on the Shopify App Store at apps.shopify.com/accessibly-app. Installation is native — through Shopify admin, with Shopify billing integration and standard uninstall flow. Accessibly has Built for Shopify status. Accessibly has since expanded its overlay to other platforms beyond Shopify.
Accessibly’s installed base is concentrated among Shopify small business merchants — its product fit, pricing structure, and feature gating are oriented around SMB buyers looking for a quick toolbar deployment at a low entry price. The Standard plan at $5/month is positioned as the lowest-cost entry into accessibility tooling for very small Shopify stores.
EnableAll is a code-first accessibility platform built for Shopify and ecommerce, currently Shopify-exclusive with other platforms in development. It holds the Built for Shopify badge (May 2026) and serves clients across the USA, UK, Europe, and Australia.
Code-Fix, EnableAll’s core technology, repairs accessibility barriers by injecting corrections on the front end of your store — without changing your original theme files or CMS content. It covers alt text, ARIA, form labels, skip links, heading structure, keyboard navigation, and pop-up modals — applied automatically for every visitor. EnableAll reports an 89–100% reduction in accessibility errors across client sites.
EnableAll’s customer, VP of Marketing & Creative at Sabatino 1911 put it directly: “Having a reliable tool that works well is the most important thing to supporting our ADA compliance. Having had challenges with multiple apps in the past that don’t fix the backend the way we had expected, we’re happy that EnableAll reliably keeps our site more accessible and compliant. It also offers rich toolbar features that enhance our customer’s experience and the customer service has been extremely personalized and helpful.”
EnableAll’s AI is trained on ecommerce data. Its AI Alt Text Engine writes product-aware descriptions directly into the Shopify CMS, so search engines can read and credit them — supporting both accessibility and SEO.
The optional Assist-Bar is a customer-facing toolbar with 40+ features, free on every plan and complementing Code-Fix. It includes AAA-level capabilities rare in toolbars: sign language translation, simplified text (Grade 9 reading level), natural text-to-speech, click on hover, declutter content, screen mask, and brand-preserving contrast recalibration.
Auto-Audit continuously scans stores on a schedule you control and produces remediation reports. Expert Services adds manual testing, custom fixes, VPATs (Voluntary Product Accessibility Templates), audits, and litigation support for what automation cannot solve.
EnableAll is a subsidiary of CareTech, a multinational care organization; it runs on Microsoft Azure with enterprise-grade security and is fully GDPR compliant, with offices in the UK, US, and Australia.
It was founded and built by people with disabilities — including disabled founder Mike Adams OBE — on the principle “Nothing about us without us,” with every feature tested by real assistive-technology users.
EnableAll’s approach shows up in client results: up to a 46% increase in conversion rate, 6× higher conversion among Assist-Bar users than typical visitors, and a 98% reduction in accessibility barriers — with one enterprise retailer’s WAVE score rising from 6.2 to 9.8 within hours (see enableall.com/customers).
Chamiah Dewey, Founder of Dewey Clothing, switched from a surface-level tool: “EnableAll does so much more than our last accessibility tool. It goes more into the back end to improve the structure of the code so it works for assistive tech like screen readers — whereas the tool we had before was quite surface level.” It also lifted discoverability: “because it was helping with our alt text and SEO ranking, we had an uplift in reach.”
The biggest difference between EnableAll and Accessibly is what each product changes when you install it.
Accessibly is a pure overlay. When a visitor opens the widget, a JavaScript layer adjusts how the page renders in their browser. The underlying site code is not changed. Accessibly’s alt text, ARIA tags, and form accessibility corrections all run at the overlay layer.
EnableAll’s Code-Fix operates at the code level. Code-Fix injects accessibility corrections on the front end of your Shopify store — without editing your theme files or CMS content. Improvements persist whether or not a visitor ever opens the Assist-Bar, which means assistive technologies — screen readers, keyboard navigation — encounter corrected accessibility markup directly. Because the corrections apply for every visitor as the page loads — not only when a toolbar is opened — assistive technologies and automated checkers encounter the corrected markup.
EnableAll’s AI is built in-house and trained on ecommerce data. Its alt text generation understands product pages, retail context, and purchasing intent — and writes directly into your Shopify CMS for SEO benefit. The AI is tuned to support conversion as well as accessibility.
Accessibly uses Google’s Vision AI for image alt text generation. Google Vision is a generic third-party image-recognition service. It can produce serviceable image descriptions, but it is not trained on ecommerce data, does not understand product context, and applies the alt text at the JavaScript overlay layer rather than writing it into Shopify’s CMS. The result: limited SEO benefit, less retail-relevant alt text, and a dependency on a third-party AI service.
Because Accessibly is an overlay, its corrections depend on the script loading correctly. If a visitor’s ad blocker, script blocker, or Content Security Policy (CSP) settings interfere with the script, the visitor sees the unmodified site. EnableAll’s Code-Fix improvements do not have this dependency — they are part of the site itself.
Overlays add scripts to every page load. EnableAll’s Code-Fix approach adds no overlay scripts to your site; the optional Assist-Bar is engineered to be extremely lightweight. Auto-Audit scans on a frequency you control rather than running continuously.
EnableAll’s Code-Fix works as an always-on accessibility developer for your store — continuously maintaining compliance as your site evolves, without any developer resource required. Overlay-only tools require the script to be re-validated against theme updates, and structural code issues remain in the underlying HTML for compliance audits to find regardless of how often the overlay reapplies its corrections.
Accessibly and EnableAll take fundamentally different philosophies to pricing — and that difference has real implications for how accessible your store actually becomes.
Source: apps.shopify.com/accessibly-app, accessed May 2026.
Standard — $5/month. Bigger text and cursor, reading line, contrast and brightness controls, readable fonts, tooltips, hide images, highlight links, accessibility statement, and 20+ features.
Premium — $25/month or $250/year. Everything in Standard, plus brand customization, text-to-speech, AI alt tags, custom trigger options, hide-forever button, and analytics.
Enterprise — $75/month or $750/year. Everything in Premium, plus AI-powered automated fixes, automated accessibility audits, real-time improvements, advanced ARIA fixes, form accessibility, and priority support.
Source: enableall.com/pricing, accessed May 2026.
Starter (free). Up to 1,000 sessions/month. All 40+ Assist-Bar features, Code-Fix, AI alt text, 133 languages, accessibility statement and certificate.
Growth — $49/month. Up to 25,000 sessions/month. Includes Starter plus SEO-boosting AI alt text written directly to your CMS and usage dashboards.
Scale — — 49/month. Up to 100,000 sessions/month. Includes Growth plus manual accessibility testing and report, priority support, and a dedicated case manager.
Advanced — $399/month. Up to 300,000 sessions/month. Includes Scale plus manual testing, report, and fixes.
Enterprise — pricing available for stores beyond 300,000 sessions/month.
Accessibly’s pricing model gates the features that matter most for genuine WCAG compliance behind its higher tiers. AI alt text, text-to-speech, and analytics — all meaningful for real-world accessibility — require the $25/month Premium plan. The automated fixes, ARIA repairs, form accessibility, and audits that move the needle most significantly on WCAG compliance are locked behind the $75/month Enterprise plan. A merchant on Standard is getting a basic toolbar. A merchant on Premium is getting slightly more. Only at Enterprise is Accessibly delivering the kind of backend-level accessibility that makes a meaningful compliance difference.
This creates a problem that goes beyond pricing. When features required for WCAG compliance are rationed by budget, merchants on lower plans are unknowingly offering a less accessible — and less legally protected — experience to their customers. Accessibility should not be a premium add-on; it should be the baseline.
EnableAll takes the opposite approach. Every plan — including the free Starter tier — includes every customer-facing accessibility feature. Every merchant on EnableAll gets the full Assist-Bar, the full Code-Fix capability, AI alt text, and every update we release. This is a founding principle, not a commercial decision: we want every brand to be as WCAG compliant as possible, to minimize their legal exposure, and to give their customers a consistently excellent experience across every EnableAll-powered store.
In practice, a smaller Shopify merchant on EnableAll’s free Starter or Growth plan achieves a higher level of WCAG compliance than an Accessibly merchant paying $25/month — and a larger merchant on EnableAll’s Scale plan at $149/month gets Code-Fix, manual testing, a dedicated case manager, and a richer AAA feature set than Accessibly’s Enterprise plan provides at the same price. As your business grows on EnableAll, you get more support and more capability — not simply access to features that should have been available from the start.
EnableAll plans are based on your 12-month average sessions, so a Black Friday spike, a viral product moment, or a Mother’s Day campaign will never push you into a higher tier overnight. Accessibly’s pricing is not traffic-based — your plan is determined by which features you need rather than how busy your store is — but the feature-gating model means upgrades are tied to compliance breadth, not growth.
Feature comparisons below list relevant WCAG success criteria levels in brackets — A, AA, and AAA. Levels reflect our best assessment and are provided for reference; verify against the official WCAG documentation for compliance purposes.
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Note: “Not offered” and “Not listed” means the capability does not appear in Accessibly’s public Shopify App Store feature documentation as of May 2026. Accessibly may offer features not reflected in public documentation. If you believe any information on this page is inaccurate or out of date, please contact [email protected] and we will review.
AI alt text. EnableAll’s proprietary ecommerce-trained AI generates product-aware descriptions and writes them directly into Shopify’s CMS for SEO benefit. Accessibly uses Google’s third-party Vision AI applied at the overlay layer, with limited SEO benefit and less retail-relevant output. Accessibly’s AI alt text is also locked to the Premium plan ($25/month) — not available on the entry Standard plan.
Toolbar UI accessibility. Both products offer accessible font sizes (a real shared strength compared to many competitors). However, Accessibly uses white-on-gray for buttons (not recommended for contrast accessibility) and applies title case capitalization to feature labels. EnableAll uses sentence case throughout, contrast-compliant buttons, and a dedicated information button on every feature (accessible by click, hover, and keyboard focus). Accessibly does not provide on-button explanations of what each feature does.
Hide media. EnableAll’s hide-media feature correctly hides images, videos, and audio. Accessibly’s equivalent only hides images.
Custom site colors. Both products prevent the worst inaccessible color pairings — a meaningful shared strength compared to many competitors. EnableAll goes further by offering 20 background colors and 12 contrast-aligned text and button colors, separating background-color adjustments from image colors. Accessibly offers 4 fixed presets and also alters the color of images on the page, which can make product photography harder to read.
Read-out text controls. EnableAll’s text-to-speech includes pause, play, rewind, skip, and continuous reading controls with a natural-sounding voice. Accessibly’s read-page feature has no controls and uses a robotic-sounding voice.
Screen mask. Accessibly applies a single black translucent layer to dim the page. EnableAll’s screen mask lets visitors choose color (including dyslexia-friendly presets) and opacity — supporting customers with dyslexia, light sensitivity, and contrast sensitivity in a configurable way.
Larger cursor. EnableAll allows full color customization and preserves correct cursor behavior — triangle on the page, hand on interactive elements. Accessibly offers only a white triangle and overrides correct cursor behavior.
Dark mode. Accessibly’s “Invert colors” button inverts everything on the page including images, producing unnatural photo-negative visuals. EnableAll uses an intelligent contrast engine that recalibrates contrast in context and preserves image colors.
The AAA-aligned features in the table — sign language translation, simplified text, click on hover, declutter content, full-screen screen mask, image reader, video captions, mute sounds, stop animations, order confirmation review, give feedback channel, disable styling, keyboard-accessible header banner, horizontal and vertical spacing, letter spacing — are not present in Accessibly. These features support customers with cognitive disabilities, motor impairments, deafness, low vision, autism, and combined needs that go beyond what a basic accessibility toolbar can provide.
The other major gap: Accessibly does not offer a give-feedback option inside the toolbar. Providing visitors with a clear, accessible route to report accessibility issues is both a WCAG requirement and a meaningful first line of defense against formal complaints and legal action.
Tooltips on hover — Accessibly offers tooltips that display button function names on hover. EnableAll’s accessibility experts have advised against this pattern at this stage; Code-Fix ensures buttons and clickable elements are accurately labeled at the structural level for screen readers and keyboard-only users.
Line height adjustment — Accessibly offers a dedicated line height adjustment. EnableAll supports horizontal and vertical spacing between content blocks today; a dedicated line height adjustment is under review.
Page structure — Accessibly lets visitors click to see a high-level overview of the page’s semantic structure including H1 through H4 headings. EnableAll has designed an improved version that uses an indented, color-coded visual hierarchy rather than technical H1/H2/H3 labels, launching mid-2026.
Bionic reading — Accessibly offers a Bionic-reading feature that highlights the first few letters of each word in bold. Not a WCAG requirement. EnableAll is reviewing this with accessibility experts and the disability community.
Where a feature exists in Accessibly but not in EnableAll, the decision is either on the roadmap or has been deliberately made based on accessibility expert input. EnableAll prioritizes features that make a measurable difference to people who depend on them.
Both EnableAll and Accessibly support WCAG 2.1 and 2.2 alignment. EnableAll explicitly designs against WCAG AAA criteria where the feature is technically achievable through automation — meaningfully more demanding than the AA baseline most accessibility tools target. Accessibly’s AAA support is more limited and concentrated in the Premium and Enterprise plans.
No automated tool can guarantee full WCAG compliance. Some WCAG requirements — including detailed audio descriptions for video, structural decisions in custom interactive flows, and complex content rewriting — require human review. EnableAll states this openly throughout its product, pricing, and marketing. Auto-Audit and Expert Services exist precisely because some fixes require a human expert. Accessibly does not appear to currently offer in-house manual auditing or expert services beyond its automated overlay features.
EnableAll’s policy is to never use language such as “fully compliant,” “100% WCAG compliant,” or “guaranteed compliance.” Acceptable framings on EnableAll pages: “supports compliance efforts,” “improves WCAG alignment,” “stronger compliance,” “reduces risk.”
EnableAll offers a dedicated case manager on Scale and Advanced plans, with manual testing, fixes, and reporting available through Expert Services. EnableAll does not offer a numerical litigation pledge; its position is that code-level repair reduces the probability of a complaint arising in the first place. Accessibly does not appear to currently offer dedicated litigation support or expert services.
Both EnableAll and Accessibly are native Shopify apps — installed and managed through Shopify admin, with Shopify billing integration. This is a real shared strength compared to most accessibility tools in the market, which install via JavaScript snippet outside Shopify’s app ecosystem.
EnableAll has gone further on Shopify integration: its AI is trained on ecommerce data, Code-Fix works within Shopify’s theme architecture, and AI alt text writes directly into Shopify’s CMS. As of May 2026, EnableAll holds the Built for Shopify badge.
For Shopify merchants who want a native app rather than a manual snippet installation, both products clear that bar. For Shopify merchants who want code-level repairs, ecommerce-trained AI, and the deepest level of Shopify integration, EnableAll is the better fit.
No automated accessibility tool — including EnableAll and Accessibly — can fully automate every WCAG requirement. The following items always require human input, regardless of the platform you choose:
Custom written content — product descriptions, blog copy, marketing language, and any prose your brand controls.
Complex interactive flows — multi-step forms, custom checkout logic, configurators.
PDFs and downloadable documents — accessibility tagging of bespoke PDFs.
Video content beyond automated captions — sign language interpretation, audio description.
Design system decisions — color palette, layout structure, typeface choices.
Third-party embeds and iframes — accessibility of embedded widgets you do not control.
EnableAll automates the structural code repair (Code-Fix), the customer-facing personalization (Assist-Bar), continuous monitoring (Auto-Audit), and AI-generated alt text and captions. Expert Services covers what remains.
Native Shopify App Store install — one of the most-installed accessibility apps in the category.
Longer-established Shopify-focused product, bootstrapped without significant outside funding.
Standard plan at $5/month is the lowest entry price among Shopify accessibility apps.
Quick, simple deployment suited to small Shopify stores that want a basic toolbar.
Tooltips, dedicated line height adjustment, page structure, and Bionic reading are features EnableAll does not currently offer.
Has expanded beyond Shopify to other platforms — useful for merchants operating on multiple stacks.
Pure overlay — no code-level fixes. Structural accessibility barriers remain in the underlying Shopify code regardless of what the overlay applies at render time.
Feature gating. Compliance-critical features (AI alt text, ARIA repairs, form accessibility, audits) are reserved for higher tiers — meaning merchants on lower plans are knowingly leaving meaningful compliance gaps in place.
Third-party AI for alt text. Uses Google’s Vision AI rather than a proprietary ecommerce-trained AI. Alt text is applied at the overlay layer rather than written to Shopify’s CMS, so SEO benefit is limited.
No give-feedback channel in the toolbar. WCAG considers a feedback channel important; its absence is also a reduced first line of defense against formal complaints.
Several AAA features not present — sign language translation, simplified text, click on hover, declutter content, full-screen screen mask, image reader, video captions, mute sounds, stop animations, order confirmation review.
Limited customization of toolbar features — reading ruler, reading guide, larger cursor offer no color customization.
Robotic, fast read-out-text voice with no controls.
Dark mode is a color inversion that includes images — producing unnatural photo-negative visuals.
No in-house manual auditing or expert services to cover the gaps automation cannot.
Permanent code-level fixes written directly into your Shopify CMS — not runtime JavaScript.
Native Shopify install with Built for Shopify badge as of May 2026.
Every accessibility feature included on every plan — including the free Starter tier.
Proprietary ecommerce-trained AI; alt text delivered in a way that supports both accessibility and SEO.
40+ Assist-Bar features including AAA-level capabilities not in Accessibly — sign language translation, simplified text, click on hover, declutter content, full-screen screen mask, image reader, video captions, mute sounds, stop animations, give feedback, order confirmation.
133 languages of toolbar translation.
Intelligent contrast engine that preserves brand design and image colors.
Auto-Audit continuous compliance scanning and Expert Services manual testing.
Built through lived experience, including disabled founder Mike Adams OBE.
Microsoft Azure infrastructure, CareTech corporate backing.
Customer testimony from Sabatino 1911 specifically calls out Code-Fix reliability over previous overlay tools.
Newer to market than Accessibly; smaller installed base on Shopify today.
Shopify-only for Code-Fix and Assist-Bar at present, with platform expansion in active development. Auto-Audit and Expert Services are available on any platform.
Does not yet offer tooltips, dedicated line height adjustment, page structure (launching mid-2026), or Bionic reading. All under review.
Does not offer a numerical litigation pledge.
You run a very small Shopify store and want the absolute lowest entry price ($5/month) for a basic toolbar.
You specifically need tooltips, a dedicated line height adjustment, or Bionic reading.
You do not need code-level fixes, AI alt text written to your CMS, or a richer AAA-aligned feature set.
You are an existing Accessibly customer with no immediate change driver and your buyer experience is meeting expectations.
You want code-level repairs that improve compliance, performance, and SEO together.
You want every accessibility feature included on every plan, including a free Starter tier.
You want ecommerce-trained AI that writes alt text into your Shopify CMS for SEO benefit.
You want a richer AAA-aligned Assist-Bar (sign language translation, simplified text, declutter content, click on hover, screen mask, image reader, video captions).
You want a give-feedback channel as a first line of defense against accessibility complaints.
You want compliance positioning that holds up under scrutiny.
Conversion impact and SEO matter to you as much as compliance.
Both EnableAll and Accessibly clear the bar of native Shopify install — a meaningful shared advantage over snippet-installed competitors like Recite Me, EqualWeb, AudioEye, and UserWay. The differences come down to Code-Fix vs overlay, every-feature pricing vs tier gating, and AAA breadth. For most Shopify brands, EnableAll is the deeper, more compliant product. Accessibly fits a narrower profile: very small Shopify stores that want a basic toolbar at the lowest possible entry price.
EnableAll runs on Microsoft Azure with autoscaling and is GDPR compliant. CareTech provides corporate backing. Accessibly is a bootstrapped startup with a small team. For enterprise ecommerce procurement teams, the difference in corporate scale, infrastructure posture, and Expert Services depth is material.
EnableAll is a subsidiary of CareTech, a multinational care and support organization, with offices in the United Kingdom and the United States. It runs on Microsoft Azure with enterprise-grade security and is fully GDPR compliant. EnableAll collects no personal data from end users — accessibility preferences are stored anonymously on a session basis.
Accessibly is a bootstrapped company with a virtual office in Miami, Florida, and a team primarily based in Latvia. The company has scaled organically without significant outside venture funding.
Switching from Accessibly to EnableAll on a Shopify store typically delivers:
Code-level corrections applied automatically for every visitor — not only when a toolbar is opened — with SEO benefit delivered through alt text written to the product CMS.
Every accessibility feature on every plan — no feature gating, no compliance rationed by budget.
Ecommerce-trained AI — proprietary in-house AI vs third-party Google Vision.
A richer AAA-aligned Assist-Bar — sign language translation, simplified text, click on hover, declutter content, screen mask, image reader, video captions, mute sounds, stop animations, give feedback, and order confirmation review.
133 languages of toolbar translation.
True dark mode that preserves image colors.
A free Starter plan for very small stores — versus Accessibly’s $5/month entry price.
You would trade off Accessibly’s tooltips, dedicated line height adjustment, page structure feature (EnableAll’s launches mid-2026), and Bionic reading capability — each under review or in development at EnableAll.
If you can install a Shopify app, you can switch. Most stores complete the move in minutes.
Uninstall Accessibly from your Shopify admin. Confirm the widget and its script have been removed by checking your storefront source. Keep your existing accessibility statement.
Install EnableAll from the Shopify App Store. Configure your Assist-Bar defaults — color, position, banner visibility — to suit your brand. Every feature is included on every plan, so there is no plan-tier configuration to navigate.
Let your customers know you’ve upgraded their accessibility experience. Refresh your accessibility statement to reflect the new platform — EnableAll provides a template statement drafted by a leading global law firm. Announce the change with a storefront banner, customer email, or social post, and point visitors to the Assist-Bar so the people who rely on accessibility features know where to find them.
This page covers how EnableAll compares to Accessibly specifically. For a broader view across the full accessibility tools market — including accessiBe, UserWay, AudioEye, EqualWeb, Recite Me, and 40+ other tools — read our complete Full Comparison Guide.
Comparing specific accessibility apps? See our individual breakdowns
EnableAll runs on Microsoft Azure with autoscaling and enterprise-grade security, is fully GDPR compliant, and is backed by CareTech — a multinational care and support organization with operations across the UK, UAE, and Saudi Arabia. It is currently exclusive to Shopify, holds the Built for Shopify badge, and is actively building out its broader Shopify integration capabilities. Code-Fix repairs accessibility barriers at the code level, Auto-Audit provides continuous compliance scanning, and Expert Services delivers in-house manual accessibility testing, custom fixes, VPATs (Voluntary Product Accessibility Templates), audits, and litigation support.
Accessibly is a bootstrapped, Shopify-focused overlay product with a virtual office in Miami and a team largely based in Latvia. It does not offer in-house manual auditing, VPATs, or professional services in the way EnableAll does, which makes it a lighter fit for enterprise procurement and remediation needs.
Enterprise teams comparing the two are weighing EnableAll’s code-level remediation, in-house Expert Services, and CareTech-backed infrastructure against Accessibly’s large, established SMB install base on Shopify.
Both products serve SMB Shopify merchants well at entry level; the difference is what each plan actually unlocks.
EnableAll’s Starter plan is free for stores under 1,000 monthly sessions and includes all 40+ Assist-Bar features, Code-Fix, AI alt text, 133 languages, and an accessibility statement. The Growth plan is $49/month for up to 25,000 sessions, with every feature included on every plan. Billing is based on 12-month average sessions, so a Black Friday spike or a viral product moment never triggers a surprise upgrade.
Accessibly’s Standard plan is the lowest entry price among Shopify accessibility apps at $5/month, but it gates compliance-critical capabilities by tier — AI alt text, text-to-speech, and analytics require the $25/month Premium plan, and automated fixes, ARIA repairs, form accessibility, and audits require the $75/month Enterprise plan. EnableAll includes every customer-facing feature on every plan, including the free Starter tier.
Beyond price, Code-Fix maintains accessibility automatically as the store evolves, without developer involvement — which matters for SMB teams without dedicated in-house engineering — and the AI Alt Text Engine writes SEO-readable alt text into the Shopify CMS on every plan.
EnableAll is built for ecommerce. Its AI is trained on ecommerce data rather than general-purpose web content, which shows up across the features that most affect a Shopify store’s shopping experience:
UI and UX. The Assist-Bar is designed around ecommerce browsing patterns — product pages, cart — rather than a generic site overlay.
Alt text. The AI Alt Text Engine writes product-aware image descriptions directly into the Shopify CMS, supporting both accessibility and SEO. Accessibly uses third-party Google Vision AI applied at the overlay layer, so the SEO benefit is limited — and alt text is gated to the $25/month Premium plan.
Simplified text. Simplified output preserves natural product-language flow because the AI understands ecommerce content. Accessibly does not list passage-level simplified text.
Video captions. Captions for product videos, founder stories, and unboxing content — the formats that drive conversion on a modern store. Accessibly does not list video captions.
Stop animations. Detects and pauses animated PNGs, animated emojis, and pop-ups built with jQuery without breaking navigation menus or visual content — common patterns on Shopify themes that simpler overlays miss or mishandle.
Accessibly is a Shopify-native overlay without ecommerce-specific behavior. For Shopify brands where conversion and SEO outcomes matter alongside compliance, EnableAll’s ecommerce specialism is the larger of the two differences.
No automated accessibility tool can guarantee full WCAG compliance, and any honest answer needs to start there. With that caveat, EnableAll’s Code-Fix repairs accessibility issues at the code level — alt text, ARIA (Accessible Rich Internet Applications) attributes, form labels, skip links, heading structure, keyboard navigation, and pop-up modal accessibility — which assistive technology users and accessibility researchers consistently describe as more reliable than surface-level overlays that adjust the rendered page at runtime.
EnableAll also lists more AAA-aligned features than Accessibly’s public documentation shows — including sign language translation, declutter content, click on hover, screen mask, image reader, and ecommerce-trained simplified text — and pairs the Code-Fix layer with continuous Auto-Audit scanning and Expert Services for the manual remediation that automation cannot fully solve.
Accessibly has a few features EnableAll does not currently offer — tooltips, dedicated line-height adjustment, page structure (launching in EnableAll mid-2026), and Bionic reading. Its trade-offs are that compliance-critical features are gated behind higher tiers, its alt text runs at the overlay layer via Google Vision AI, and its toolbar has limited customization and no in-toolbar feedback channel.
For Shopify brands where the goal is to fix accessibility barriers at source and get every feature on every plan, EnableAll typically delivers more accessibility per dollar. For a very small store that wants the lowest entry price and one of Accessibly’s distinct features, Accessibly remains a credible choice.
Yes. Accessibly is one of the most installed accessibility apps on the Shopify App Store at apps.shopify.com/accessibly-app. Installation is native — through Shopify admin, with Shopify billing integration. Accessibly has also expanded beyond Shopify to other platforms.
Yes. Accessibly is a pure overlay — a JavaScript-based accessibility toolbar widget that applies adjustments at the presentation layer of a website. The underlying site code is not changed. This applies even to Accessibly’s alt text, ARIA, and form accessibility features, which run at the overlay layer using Google’s third-party Vision AI.
Yes. EnableAll’s Code-Fix technology repairs accessibility barriers — alt text, ARIA attributes, form labels, skip links, heading structure, keyboard navigation, pop-up modals — on the front end of a Shopify store for every visitor, without changing the original theme files or CMS content. Repairs persist whether or not a visitor opens the optional Assist-Bar.
Both products are native Shopify apps — a meaningful shared advantage over snippet-installed competitors. The differences are Code-Fix vs overlay, every-feature pricing vs tier gating, proprietary ecommerce AI vs third-party Google Vision, and AAA breadth. For most Shopify brands, EnableAll delivers stronger compliance, better SEO outcomes, and a richer customer-facing toolbar. Accessibly fits a narrower profile: very small Shopify stores that want the lowest entry price for a basic toolbar.
Accessibly’s $5/month Standard plan gives merchants access to a basic toolbar but not to the features that matter most for genuine WCAG compliance — AI alt text, ARIA repairs, form accessibility, automated fixes, and audits are gated behind the $25/month Premium and $75/month Enterprise plans. EnableAll’s free Starter plan includes every accessibility feature, including AI alt text, Code-Fix, and the full 40+ feature Assist-Bar — capped at 1,000 sessions per month.
No automated tool — overlay-based or code-based — can guarantee full WCAG compliance. Some WCAG requirements require human review and manual remediation. EnableAll states this openly and provides Auto-Audit and Expert Services for the situations that require human-level evidence.
EnableAll’s Code-Fix operates at the code level and does not add overlay scripts to your site. The optional Assist-Bar is engineered to be extremely lightweight. Auto-Audit scans on a merchant-controlled schedule and does not impact runtime performance.
EnableAll lists significantly more WCAG AAA-aligned features than Accessibly, including sign language translation, simplified text, click on hover, declutter content, full-screen screen mask, image reader, video captions, mute sounds, stop animations, give feedback, and order confirmation review. Accessibly offers tooltips, dedicated line height adjustment, page structure, and Bionic reading that EnableAll does not currently offer.
No. AI alt text is reserved for Accessibly’s Premium plan at $25/month. EnableAll includes AI alt text on every plan — including the free Starter tier — and writes it directly into Shopify’s CMS for SEO benefit, rather than applying it at the JavaScript overlay layer.
Accessibly has three tiers: Standard ($5/month, basic toolbar), Premium ($25/month, adds AI alt text, text-to-speech, brand customization, and analytics), and Enterprise ($75/month, adds AI-powered automated fixes, automated audits, ARIA repairs, and form accessibility). Pricing is feature-tier-based rather than traffic-based.
EnableAll charges based on 12-month average sessions. Tiers are 1,000 sessions (Starter — free), 25,000 (Growth $49/month), 100,000 (Scale $149/month), and 300,000 (Advanced $399/month). Enterprise pricing applies above 300,000 sessions. Every accessibility feature is included on every plan.
Disclaimer: This comparison page was originally written in May 2026 and is reviewed periodically to reflect material product, pricing, or feature changes made by the companies referenced. While we aim to keep all information accurate and up to date, some details may change over time. If you believe any information on this page is inaccurate, outdated, or unfair, please contact us at [email protected] and we will review and update the content where appropriate.
This content is provided for general informational and comparative purposes only and should not be construed as legal advice or compliance advice. Businesses should seek independent legal, accessibility, and technical advice relevant to their specific circumstances and obligations.
EnableAll is a code-first accessibility platform built for Shopify: Code-Fix corrects accessibility barriers on the front end for every visitor, alongside an optional 40+ feature Assist-Bar, continuous Auto-Audit scanning, and in-house Expert Services. Accessibly is a Shopify overlay that gates compliance-critical features (AI alt text, ARIA repairs, audits) to higher tiers and uses third-party Google Vision AI applied at the overlay layer. For Shopify brands, EnableAll includes every feature on every plan, writes ecommerce-trained AI alt text to the CMS for SEO, and adds a wider AAA set; Accessibly counters with the lowest entry price ($5/month) and features such as tooltips, line-height control, and Bionic reading.
Accessibly Shopify App Store listing: apps.shopify.com/accessibly-app. Accessed May 2026.
Accessibly website: accessiblyapp.com. Accessed May 2026.
EnableAll Shopify App Store listing: apps.shopify.com/enableall. Accessed May 2026.
EnableAll Full Comparison Guide: enableall.com/compare/compare-enableall-vs-other-accessibility-tools. Accessed May 2026.
EnableAll pricing: enableall.com/pricing. Accessed May 2026.
EnableAll customers: enableall.com/customers. Accessed May 2026.
WCAG 2.1 and 2.2 Reference: w3.org/WAI/standards-guidelines/wcag. Accessed May 2026.
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